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Terra Purificata powder in a round container on a white background
1/5

Terra Purificata – Purifying Clay Mask

£22.00

Mineral clay, once prized in Rome’s thermae.
Absorbs impurities, restores clarity, renews skin’s true nature.
A ritual reclaimed from antiquity.

Product Details

Ingredients

Solum Fullonum*

*Organic

Origin

Sustainably sourced in the United Kingdom and finely milled to preserve its natural mineral integrity.

Application

Mix a small amount with water or floral hydrosol. For enhanced results, blend with rose water to refine skin tone, reduce inflammation, and promote a radiant, even complexion. Use 1–2 times per week as part of your ritual.

Texture & Skin Feel

Smooth, creamy consistency when activated. Dries to a natural matte finish, drawing out impurities without over-drying.

Packaging

Presented in a frosted glass jar with a bamboo lid and an outer kraft paper carton, designed for an eco-conscious, elevated ritual experience.

Shipping & Return

Delivery time 1 - 3 working days

Read our FAQ for more information on shipping, rates and returns.

Consumer Study Results
Delivery in 1-3 working days

Delivery in 1-3 working days

Vegan & Cruelty free

Vegan & Cruelty free

Natural Ingredients

Natural Ingredients

Clean Formulas

Clean Formulas

Non comedogenic by formulation

Non comedogenic by formulation

Formulated for

Oily and Combination

Absorbs Impurities Like a Magnet

Clinically Recognised for Brightening Dull Skin

Naturally Soothes Inflammation

Hero Actives

Natural Alternative to Chemical Exfoliants

Mineral-rich clay draws out impurities and refines texture.Absorbs excess oil with remarkable efficiency—up to 70% more than kaolin. Inspired by Roman thermae rituals, leaves skin purified, smooth, and naturally matte from first use.

Person applying a gray facial mask to their face with a brush.

Rite of Anointing

Once or twice a week, apply a thin, even layer to cleansed face. Leave until dry, then rinse thoroughly with warm water.

Dosage

Half a teaspoon

Aroma

Earthy, mineral, subtly clean

Texture

Smooth, creamy clay that dries to a fine, matte finish

Customer Reviews

Based on 4 reviews
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M
Martha Hdz
My Skin’s New Best Friend

My skin really needed help after the holidays, and this clay is helping me so much by bringing back the glow I had lost

Thank you, Martha. We’re delighted Terra Purificata is helping your skin rediscover its natural radiance. Your words mean a great deal to us.

R
Roberta
Terra Purificata my new addiction

Given that I have sensitive skin, it's difficult for me to find products that don't cause me any discomfort. But this mask left my skin perfect, without leaving that feeling of dryness. I loved it immediately.

Grateful Terra Purificata has found a place in your care — a pure composition that cleanses without stripping, leaving balance and comfort. Your words are received with gratitude.

L
Laura B.
Amazing Clay Mask ❤️

I’ve been using the Terra Purificata Clay Face Mask for about a month now, once a week and I can honestly say it has completely transformed my skin. My pores look visibly tighter, my texture has smoothed out, and my skin feels so much more balanced. It’s deeply purifying without being drying, and that’s exactly what I needed. I highly recommend this product to anyone looking for a clay mask that actually delivers results!

Grateful Terra Purificata holds a place in your ritual — purification with balance, not dryness. Your note is received with appreciation.

A
Ana Moisão
Really Nice Clay Mask, Great Natural Option.

I’ve been using this clay mask powder for a bit, and I’m really impressed. It’s just one ingredient, 100% natural, which I appreciate since I’m picky about what I put on my skin. It’s super easy to mix and apply, and it leaves my skin feeling soft and clean without being harsh. My complexion looks a bit brighter, and my pores seem less noticeable after using it. The 50g frosted glass jar is a nice touch—looks classy and holds a good amount. A little powder does the job, so it lasts a while. Definitely a solid addition to my routine!

Honoured that Terra Purificata has revealed its quiet power for you, Ana — simplicity endures. Your words are received with gratitude.

Your Ritual, Explained

Which clay mask is right for me?

Terra Purificata is ideal for combination to oily skin or anyone seeking deep purification without stripping the skin. If your skin is dry or sensitive, we recommend using it once weekly and pairing it with a nourishing toner like rosewater. If you’re looking for gentle exfoliation with a brightening finish, this is the one.

How do I use the Terra Purificata mask?

Mix 1–2 teaspoons of clay with rosewater or purified water to create a smooth paste. Apply an even layer to clean skin, avoiding the eye area. Leave on for 5–10 minutes—do not let it fully dry. Remove gently with warm water and follow with toner and moisturiser.

What is fuller’s earth? What does it do for the skin?

Fuller’s Earth (INCI: Solum Fullonum) is a naturally occurring clay historically used by Roman and Indian civilisations for detoxification. It acts like a magnet for impurities, helping unclog pores, absorb excess oil, and improve skin clarity. Its mineral-rich composition leaves skin visibly mattified, refined, and refreshed.

Did Romans use mineral clay in their baths?

Yes. Romans used fullers’ earth to absorb oils and impurities from the skin—its natural cleansing power made it essential in both baths and laundries.

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